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| What You Get | Description |
|---|---|
| Custom Capsule Store | A professional Shopify collection under your name — your gear, your fans. |
| Zero Upfront Cost | We design, produce, and fulfill — you pay nothing to start. |
| Revenue Share | Earn a commission on every product sold. |
| Professional Design Team | Merchandise created with brand-level polish (not generic rodeo tees). |
| Marketing Assets | Branded social graphics, QR fan cards, and campaign visuals. |
| Exposure | Featured in ALC’s campaigns and “Dust & Glory” athlete showcases. |
Step 1
Apply
Complete the ALC Athlete Application form and provide your media kit or photos.
Step 2
Design & Capsule Creation
Our team designs your custom capsule (3–5 pieces) using your brand tone and colors.
Step 3
Launch
Your capsule goes live at arenalegends.co/[yourname]. You receive social posts, QR cards, and launch assets.
Step 4
Earn & Grow
You earn a percentage from every sale. ALC handles production, shipping, and customer support.
Athlete Commitment
We seek athletes who:
- Represent western authenticity and professionalism
- Engage actively with fans and community
- Embody our motto: Legacy is earned in the arena.
Ready To take the next step?
Send us an email
info@arenalegendscollective.com
Who We Are
“We’re not a merch company — we’re a movement.
We believe in honoring the craft, the sweat, and the story of every rider, roper, racer, and trainer who shows up when the dust settles.
This is the new era of western sport.
Built from dust. Designed for legends.”
